Anyway, my initial thoughts were getting about in London for people who don't usually travel around London and Masturbation because I thought I can do something rude and possibly funny - but who would be the audience of such a guide? I thought maybe Muslims as it would be offensive (just read this back and want to point out, I'm not racist, I want to offend everyone), but I don't have a circumcised cock, so to get the drawings right I would have to look it up, and I didn't want to base a project around drawing someone else's knob.
I realised early on that the trick to making a perfect guide was all in the audience, the more specific your audience the more perfect your guide would be. A lot of other students didn't get this, and I spent one Wednesday morning trying to get it through to them that their idea was shit if they were trying to address everyone. This idea was similar to mine, so worth bringing up: "a guide to Oxford street for tourists" which tourists? "all of them". How can the guide ever be perfect unless it is in all of the languages? Thankfully most of the students got what I was getting at and tailored their idea to a much more specific audience.
I decided that the specific group of non-londoners my guide was for where Northerners, then specified it to Leeds. My dad's from Leeds, I've been there a fair few times to see my grandparents and that meant that of all the places in the north of England it was the one I was most familiar with (and it meant I could get some good first hand referencing from my dad by asking him about his thoughts when first going to London, to really get inside the head of my audience).
Northerners behave quite differently to Londoners, and I aimed to capitalise on this difference with various jokes that would take the piss out of both (being from the Midlands I'm obviously the perfect mix of north and south; Hard, yet refined, like a diamond!)
I had my subject and audience, the only thing missing was the delivery. What was the best way to convey this information? I decided that I would make an airplane safety video style VT that would be watched on coach trips from Leeds to London.
I interviewed my dad and the useful info was: London's the only place with integrated travel, don't chat to other people (my dad had an anecdote about asking somebody on the tube for the time the first time he rode it and the woman he asked thought he was trying to chat her up and took offence). At the time he went most pubs said no travellers and there was a definite atmostphere unfriendlyness and of only locals are welcome. London's on a massive scale, transport network being bigger than Belgium and lastly that the busyness, volume and speed of people was nothing like he'd experienced in Yorkshire. Lastly, that busses had doors in the middle which was surprising.
I watched a fair few in flight safety vids and they were all in a pretty ugly 3D animation style, I considered doing an animation for the VT but decided against it as this was for coach travel, and realistically would have a lower budget, meaning live action was more likely (and far more achievable for me).
I wrote the script in a yorkshire accent, and then made a storyboard. The key elements of the video were that I would chat to the camera in a pub, overlaying with graphics when appropriate and splicing in scenes of what I was describing, such as tapping in and buying travel cards, and hoping that scenes where Sajan (the busy Londoner) interacted with me (as the hapless Yorkshire tourist) would bring some humour to the video.
Here is the video I made:
I don't think that the outcome was as successful as I'd imagined, the idea is good but the video is too long and quite boring to watch. I recently read a section of "The Video Production Handbook" by Jim Owens and Gerald Millerson" that said inexperienced video editors use techniques such as rapid succession of unrelated shots or fast cutting between different view points to create an illusion of excitement for a dull subject. And watching this video back I get what they mean, the content should be interesting enough to watch without me doing the narration in 2 different directions. The way it is now is quite annoying to watch.
I also made a laminated card that would be found in the coach seat back pocket with the main symbols and info on:
This little bit satisfied my desire to make information graphics and draw them with vectors.
Making videos well requires a decent camera on tripod (with wheels if you're after a moving camera), lighting, a microphone and a team of people to operate these items, as well as whoever their filming. At this stage my work needs to be at a really high production standard, I can't keep making these videos that look so low quality. I dreamt that the strength of the idea was what truly mattered, but how do you get people to see your idea if they way its presented is unattractive? The next video I make needs to be shorter and look nicer, crisper, sound better!