Sony Bloggie

Edd pitched for a job doing an ad for a new Sony HD camera. Personally I don't know why Sony bothered.

It looks like a phone, except it isn't a phone. And other companys are making phones that do all the cool stuff phones can do at the moment AND they're HD. If I were Sony I'd've made a HD video smart phone. Windows makes phones now, it's what people want, not video cameras that look like phones.

So this project was an excersize in pitching. I felt like this was my weakest project to date, but I couldn't fully get myself behind the product cause it just wasn't something that I believed was good. I guess to work in the advertising business this is something I'll need to work on.

Basically, the idea is to put it on the bottom of a skateboard, near the front, and that way when the skateboard flips or spins the whole world spins. I thought that would look cool.

Here's the art work I had to go with it:








I think I presented moderatly well. I felt like there was a lot of pressure on me, other students were walkin around and scoping out my work expecting something really cool I think, what with winning the money the week before it sort of put me on the map. But I don't think anyone can have the best ideas all the time, especially when you're in the first term of the first year of your graphics degree.

I've since redone this so it's portrait, I just cut out the images on the computer and then rearranged them so that the story board would fit on a portrait piece of paper.

pound coin project

We had to redesign the pound coin to represent the current economic state.

To make it more interesting we were offered the chance to put a quid into a pot, and then Edd and Dan'd choose the best design and that person would win all the money in the pot. I was under the impression that we had to pitch our idea, and I'd recently read that giving clients something to hold or look at helps draw them into choosing you, so I decided to give this a go.

I went out and bought a sheet of foam board and a can of gold spray paint and after designing what I wanted on the front and back:






I got to work. The spray paint I got was really watery and basically crumpled the pound coin I'd made up, so I thought that I'd wasted all of my time and money on making it, and then I hastily drew up some design sheets to go along with my little object





Anyway, only turns out that the fact that it all went sloppy and horrible is the reason they chose it. I couldn't believe it. So I won £33, which was awesome.

Here's some pics of the pound coin thing that won it for me:









I've since been asked to collaborate with Tanya from the friday class to create a peanut poundcoin. More on that later.

I've taken a good quality photograph of my poundcoin now for my portfolio, here's how it looks:

Logo for Julia

I was ill the day we got this brief, but I made this a while ago.

Julia told me that:
-she's russian
-she likes baking
-she likes the film spun
-she likes shoes
-she has a lizard

So I morphed the iconic hammer and sickle soviet russia emblem so that it had a cake instead of a star, and a shoe and a lizard instead of a hammer and sickle. I used the same colour scheme as well.

This is how it turned out:








I feel like a bit of a pillock for doing the logo so small compared to the paper. That's something to bare in mind for next time.

I've since redone this project using Xara (like illustrator only affordable) and I've been able to expand the size of the logo and also re-orient it to be portrait, here's how it looks in my portfolio now:



I'm really happy with the end result, it looks like before only crisper and bigger.

Map

Here's the map I made as a response to the cultural treasure hunt:








It's 2 sheets of A2 paper put together, so it's really A1 size. I used pen and ink, cause I was going for a old school lord of the rings type map. I think I sort of got the idea right.

I was contemplating tea staining it, but I don't really want to. It took so long to draw everything out that I'm too scared to ruin it. Next time I draw a map like this I'll think more about tea staining it.